Entries Tagged as 'Uncategorized'
Variation Reporting - A Hidden Gem in BlastWizard Reporting
September 9th, 2008 · No Comments
There's a little-known reporting feature in BlastWizard that needs a lot more attention and praise. The Variation Report allows clients to see how individuals or categories of people perform from an email activity standpoint compared with other... Continue reading
Tags: Deliverability · Dynamic Content · EMail Broadcasting · Email Marketing · Intelligent Marketing · Product Updates · Segmentation · Testing · Tips · Uncategorized
New to Salesforce.com?
September 8th, 2008 · 1 Comment
If you're a new SFDC user you'll be happy to hear that Boomerang's BlastWizard is the easiest email distribution tool that's integrated with SFDC. After polling our customer base, ease of use is mentioned by most as one of the reasons they chose... Continue reading
Tags: Uncategorized
Avoid Deadbeat Customers
September 2nd, 2008 · No Comments
A lesson we learned the hard way – at all costs, avoid deadbeat customers. When our company was young and hungry, we were a bit naïve when it came to accepting new customers. With the exception of spammers, we basically accepted anyone’s business... Continue reading
Tags: Uncategorized
Recent Updates to CAN-SPAM
May 19th, 2008 · 3 Comments
The DMA hosted a conference call this past Friday to discuss the Federal Trade Commission's recent update to the CAN-SPAM act of 2003, which they released on May 12th. In this post we'll touch on the most important takeaways from that call, and how... Continue reading
Tags: Fax Broadcasting · Intelligent Marketing · Uncategorized
BlastWizard 7.0 Product Updates
April 24th, 2008 · No Comments
We created a new blog category so we can keep you posted of the cool new features and enhancements that we make based on your feedback. Its also a great place to provide you with product updates, tips and thoughts to make your email marketing... Continue reading
Tags: Product Updates · Uncategorized
Introducing Boomerang Rewards Surveys
April 8th, 2008 · No Comments
Take advantage of Boomerang’s unique Rewards Survey Packages to find out what your customers, employees, or prospects are thinking, and ensure high response rates with these great incentives: ... Continue reading
Tags: Uncategorized
Book Review: A Whole New Mind
February 28th, 2007 · No Comments
What will it take to succeed in the future? Daniel Pink, the bestselling author of "Free Agent Nation", introduces his own hypothesis in response to this question in "A Whole New Mind". He believes the changing economy and the emergence of a global... Continue reading
Tags: Uncategorized