Email Marketing News and Tips

Best Advice From The Email Marketing Experts

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Entries from February 2009

Uh oh… Long hours at work may lead to dementia?

February 27th, 2009 · No Comments

Interesting that they measured civil servants... maybe the data is skewed Long Hours at Work May Lead to Dementia - Neatorama Continue reading

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Tags: Intelligent Marketing · Tips · Trivia · Uncategorized

Getting More for What You Know with Audio Conferences

February 24th, 2009 · 1 Comment

It's an age-old problem: How do you maximize your income for your knowledge. Most entrepreneurs work hard at that every day. We turn our knowledge and understanding into products and services that we try to sell as best we can. If these don't sell... Continue reading

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Tags: Conferences and Events · EMail Broadcasting · Email Marketing · Intelligent Marketing · Lists · Tips

Boomerang’s BlastWizard Now Integrates with Google Analytics

February 24th, 2009 · No Comments

Now you can track referrals from your email campaigns to your website or landing pages by integrating Google Analytics with your Boomerang BlastWizard account. For more information on how to setup your BlastWizard account to integrate with Google... Continue reading

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Tags: Uncategorized

Build Your Recipient List Using Opt-In Forms

February 24th, 2009 · No Comments

Boomerang has just bundled a cool tool with its new release of BlastWizard 7.1 that will enable you to customize and build your own opt-in forms. Those opt-in forms can later be hosted on your website or landing pages and help build your recipient... Continue reading

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Tags: Email Marketing · Lists · Product Updates

Integrate Your Microsoft Outlook Contacts with BlastWizard

February 24th, 2009 · No Comments

You can now download and install the BoomerangSync tool to integrate your Outlook contacts with lists in your BlastWizard account. Once installed, you will be able to utilize the capabilities of BlastWizard to setup and send email jobs to all or some... Continue reading

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Tags: Email Marketing · Lists · Product Updates

Using Images in Your HTML Email

February 24th, 2009 · 1 Comment

Despite restrictions in some email clients on image rendition when viewing HTML email, embedded images definitely help enhance the looks and effectiveness of your message. One thing to keep in mind though is that design considerations when building... Continue reading

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Tags: Best Practices · Email Marketing · Tips

Multiple Event Registration with Auto Dynamic Confirmation Emails

February 23rd, 2009 · No Comments

We recently did a project with Cathy Dalton from MarketingWorks with a hosted registration facility for a series of seminars. The registration page has a choice of dates for an event or seminar and immediatlely upon submission, the respondent receives... Continue reading

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Tags: Dynamic Content · EMail Broadcasting

Best Email App of 2008!!

February 23rd, 2009 · 1 Comment

We are pleased to announce BlastWizard for AppExchange has been chosen as Best Email Tool of 2008 on Salesforce AppExchange. We just celebrated our one year anniversary as a certified partner and what a better way to celebrate than to be awarded this... Continue reading

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Tags: Dynamic Content · EMail Broadcasting · Email Marketing · Intelligent Marketing · Measurement and Analytics · Newsletters · Salesforce.com Integration · Segmentation

How To Create a Simple Email Newsletter

February 20th, 2009 · No Comments

Creating a very simple HTML email template may be the best option for the new HTML designer. Not only will this make life easier for the new designer, it may be the best way to ensure your email is displayed correctly by various email programs. As an... Continue reading

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Tags: Best Practices · EMail Broadcasting · Email Marketing · Newsletters · Tips

Template Design Issues with Outlook 2007 - helpful hints to avoid ugly email

February 12th, 2009 · No Comments

This is a great reference for issues that arise from viewing email in Outlook 2007. If you're wondering why your emails don't look so great now that you've switched to Outlook 2007, read these articles... Word 2007 HTML and CSS Rendering... Continue reading

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Tags: Uncategorized